Small Business Grants & Small Business Loans Workshops in Ontario

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Register for a free workshop near you: http://www.mentorworks.ca/what-we-offer/workshops-information-sessions/
We are Mentor Works Ltd. and we take the mystery out of how Canadian government funding works: The on-line grant application process, eligibility factors, the funding cycle, and more. At our government funding for business workshop you will also learn what the experts know about small business grants and small business loans Ontario support resources, and how to keep it simple!
Not from Ontario? You can still Follow The Canadian Government Funding Experts on LinkedIn! http://www.linkedin.com/company/mentor-works

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Tax Saving Tips For Small Business Owners | Sanjiv Gupta CPA

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Learn more tax saving tips on http://sanjivcpa.com

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Join Us at America’s Small Business Summit 2016

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Join more than 800 business owners and chamber executives from across the country in Washington D.C. on June 13-15, 2016, to network, hear from business and policy experts, and tell Congress what your business needs to succeed. The action packed event will feature high caliber keynotes, small group breakout sessions, business to business matchmaking workshop, and a variety of other networking opportunities. Learn more at https://www.uschamber.com/sbsummit.

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Webinar Replay: Top 10 Things Small Business Owners Are Doing Wrong on Facebook

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Here's the replay of January 29th's free webinar: The Top 10 Things Small Business Owners Are Doing Wrong on Facebook (and How to Fix Them). You can get a copy of the slides, view the details of my special offer, and see more videos at http://monicaramos.tv/fbtips

If you registered for the webinar before it aired (even if you did not watch live) the slides were emailed to you with the replay link of this recording.

Sign up for future free webinars and view all my public broadcasts at www.monicaramos.tv

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Small Business Marketing Ideas – For 20% More Sales

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New event get your tickets here: http://tothepointmarketing-ws2.eventbrite.co.uk/
There is another workshop and presentation planned for 30th April 2013

Small Business Marketing Ideas — How To Use Mobile Websites and Apps to grow your internet business by 20% rapidly.

Many small businesses are missing one of the most important small business marketing ideas since the days when small businesses rushed to get their first website. They are missing the now essential ingredient of success – Mobile Marketing, and specifically how to use Mobile Websites and Apps to get more new business.
The use of mobile devices for accessing the internet is growing exponentially. In 2013 internet use from mobile devices is set to outstrip internet use from desktop and laptop PCs. "This is a small business marketing idea that cannot be ignored," says Jonathan Slobom of To The Point Marketing.
The problem is that most business owners don't know what to do or how to go about it. Others, who don't trust marketing companies and consultants any more are stuck because they don't know who to trust. Well there is a solution to getting all the information you need to get up to speed on this best of all small business marketing ideas. There is a workshop on 30th April 2013 at the British Library for you to target and optimise your online audience to its maximum potential.
So why should small business owners be interested? Well for a start Google released a survey in 2012 that amongst other things said, "Mobile users are much more likely to be buyers than PC users" and "if you don't have a mobile optimised website, 40% of users are likely to move straight on to the next website". That will probably be one of your competitors.
By attending this workshop you will leave knowing:
• How to access more ready to purchase customers
• How to get your current customers to buy and more frequently
• How to differentiate yourself from your competitors
• How to make word of mouth work virally and win loads more new customers
• How to link your traditional marketing with the digital world & win 20% more business as a result
You will also discover that: it is easier than you think; there's a huge untapped mobile audience; people respond to mobile marketing; and it is much cheaper than you'd expect. In fact it is possible to get benefits from a mobile optimised website and an App for less that £1000.
The To The Point Marketing guys say "If you attend the workshop you will leave armed with lots of cost effective , quick pay back ideas on how to jump start your mobile marketing initiatives tha will take the fear out of mobile marketing"
They have done presentations on this subject before at the British Library and Hugh, Brit Music says" I would also like to congratulate you both on a very "in tune" presentation, content of which was relevant, "on point" and as things move forward in the digital age, will prove to be of enormous value to all in attendance. Hugh Brit Music
So if you are a small business owner and would like to learn more about this best of small business marketing ideas and catch this second web gold rush and how to get more customers and sales for your business then download the presentation from the link at the top of this page and then signup for the 30th April 2013 presentation at the British Library.
To The Point Marketing was founded by Stephen Clark and Jonathan Slobom because they were frustrated with the quality and expense of the marketing advice they were receiving. They wanted action, good ROI and to get to the point of why they were marketing in the first place.
http://tothepointmarketing.co.uk
Small Business Marketing Ideas

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Small business owners get boost from VentureOne | Victoire | Canada Post

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Watch how Canadian retailer Victoire saves on direct marketing and shipping costs with a Canada Post VentureOne membership. Learn how to get your own discounts and save on shipping and direct marketing costs with a free Canada Post VentureOne membership.

Sign up for free savings now: http://www.canadapost.ca/smallbusiness

Find informative blogs on Victoire’s journey here: http://www.canadapost.ca/ext/en/shipping-ecommerce/?p=3054

Victoire, a fashion boutique featuring Canadian designers, began as a tiny store in Ottawa’s ByWard Market area. It quickly grew to three brick and mortar locations, including Toronto, plus a Shopify-hosted online shop. From the very beginning, owners Katherine Frappier and Regine Paquette cut shipping and direct marketing costs by joining VentureOne , the small business program from Canada Post.

“It (the VentureOne membership) was one of the first business decisions that we probably made. It was pretty much a no-brainer because you get a better shipping standard for a lower price”, explains Paquette. Her partner, Frappier, adds, “We love being VentureOne members because it’s a great way to offer our customers a speedy and economic way to receive their purchases.”

The savings on shipping and packaging products has become even more important with their expansion into e-commerce through Victoire’s Shopify site.

VentureOne is free to join and offers immediate savings on select shipping, packaging products and Unaddressed Admail rates, plus a free Shopify trial and special offers from partners like Sage and Network Telsys.

Get discounts and save on business services like marketing and shipping with a free Canada Post VentureOne membership.

Sign up for free: http://www.canadapost.ca/smallbusiness

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Honesty in Business

Honesty in Business

What I want to discuss in this article is the basic idea of honesty.  The internet is a wonderful place to do business, but with the continuous flood of spyware, malware, and spam, it can be a horrible and very frustrating for the average user.  I am amazed, but not surprised, by the unethical practice of businesses using popups and spam to sell a product.  It isn’t surprising because the fact is that those business practices work.  Any of us that have worked in this field for awhile know that traffic is king.
My experience has been one of honest return for honesty when dealing with customers.  Maybe it’s not a quick buck, but I can look at myself in the mirror in the morning and know I did the right thing.  I would rather have a customer for life than a fly by night sale to a customer that I tricked into buying my product.  It isn’t always about the bottom line of making cash.  It should be about service and product value.  Over the past couple of years I have had more business cleaning up computers that have been completely overran with viruses, Trojans, and spam than I’ve done computer builds.  The number one complaint is ‘I just want to be able to use my computer, not worry about viruses and Trojans and updates!!!’  Do I profit from unethical business practices?  Yes I do when I spend an hour cleaning up a computer.  Do I take the time to teach the user?  You bet I do!  I spend an hour to two hours with a client after I do a cleanup or a computer build.  Do I lose money with this practice?  Yes I do, but I gain respect from the customer and that customer will always come back.  Ask my Facebook friends.

The one major challenge with doing business online is that we don’t always get to be face to face with our customers.  Even so, there are ways around this that will bring value to your customer and value in repeat business.  It doesn’t cost that much to call and thank someone for their business.  It doesn’t cost much to send out a thank you card.  I think at times we forget that email isn’t the only way to communicate.  With the prevalence of spam it isn’t always the best way to communicate either.  The internet can be a very impersonal place.  It is ethically challenging to all of us who try to sale a product or business online.  Is there a chance of giving away too much with little return?  That is always a chance we take when we offer advice or tips to a customer.  I can guarantee that over time, the word gets around, and your business will develop a core group of customers who value your service and will tell others.

Being a small business is a challenge in the fast paced retail world of chain stores.  We can’t offer the huge discounts the major chain stores can, but we can offer service value for the product.  I challenge anyone in the IT industry to take that little bit of extra time to teach users the do’s and don’ts of surfing the web.  It will benefit your business and benefit the customer as well. To all be honest in business!
Clifford Petry

Ethics & Leadership in Business Development

Ethics & Leadership in Business Development

In the 25 + years of working with some of the best people in Business Development within the power generation industry, we have found some unique characteristics that separate these individuals from the rest.  It doesn’t seem to matter what organization they work for, or the services, the client base or the economic climate.  We find that these individuals are in fact the top 3% of the professionals in their field.  In addition to learning to think as CEO’s, Presidents, entrepreneurial leaders of Business Development units, we’ve discovered they have acquired the behavioral characteristics of a leader. They have learned how to set strategic and operational objectives in putting together plans, how to be visionaries and see opportunities for their organizations that other individuals may miss, and in the role of Business Development, they have mastered the 12 Core Competencies, a benchmark to measure leaders.
One of the most compelling definitions of a leader is an individual whose mere presence inspires the desire to follow. When asked if leaders are born or bred, the general consensus is that leadership can be taught.  While few of us have had the opportunity to be formally trained or mentored in leadership, all of us are called to be a leader at different times and circumstances in our lives.  Leadership is first about who you are as an individual, not what you do, and the term character best describes the core characteristic of a leader.  It is this part of an individual that inspires other to follow, so we see character as the summation of an individual’s principles and values, core beliefs by which one anchors and measures their behavior in all roles in life.  Principles and values of a positive leader include loyalty, respect, integrity, courage, fairness, honesty, duty, honor and commitment.
If character is the summation of our principles and values, then ethics is the application of them. To understand more about character development, we can reach back nearly 2500 years to the writings of Aristotle in Nicomachean Ethics.  Aristotle taught that moral virtue is acquired by practice.  Ethics, according to Aristotle, is moral virtue that comes about as a result of habit. Ethics has as its root ethike, formed by the slight variation of the word ethos (habit). Aristotle explained that moral virtues do not arise in us by nature; we must accept them, embrace them and perfect them by habit. Leadership training emphasizes that understanding leader values and attributes is only the first step in development.  A leader must also embrace values and practice attributes, living them until they become a habit.
In the Business Development role, success requires a fusion of who we are as an individual, along with our principles, values, ethics and their application.  It’s a unique combination of what we know, how we apply it and what we do.
Bill Scheessele is CEO/Founder of MBDi, a Business Development consultancy based in Charlotte, North Carolina. For the past 27 years, MBDi has assisted client firms in leveraging their high level expertise into bottom line business. Information on the company and the MBDi Business Development Process™ access: www.mbdi.com.